BSc Business and Management (Entrepreneurship and Innovation) with Placement Year

Develop the skills to become a successful entrepreneur in the rapidly changing world of business – and gain valuable real-world experience – with our BSc Business and Management (Entrepreneurship and Innovation) with Placement Year degree.

This four-year programme, taught by experts from , combines the rigour of a management degree with the creative spirit of entrepreneurship. You’ll gain the expertise to embark on your own business venture, with modules covering opportunity recognition and evaluation, financing, “growth-hacking”, and resource management. An integrated Placement Year provides a fantastic opportunity to put your skills into practice in preparation for your future career.

Your studies will provide:

a solid foundation in business, marketing, and entrepreneurial finance
practical entrepreneurial techniques, including lean start-up, business model generation, and design thinking
hands-on experience in business development and sales
the ability to manage and direct yourself as an entrepreneur
the opportunity to create a business idea through the Entrepreneurial Project module.

In your final year, you will also have the option to run your own business with support and mentorship from the .

Throughout your degree, you will also study the core disciplines that underpin business – including economics, psychology and sociology – and explore theories and concepts such as:

international strategy
organisational behaviour
operations
data analytics
human resource management
accounting.

You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.

Choose BSc Business and Management (Entrepreneurship and Innovation) with Placement Year at Henley Business School

triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB)
we are ranked 1st for overall subject (for Business and Management in the Daily Mail University Guide 2025)
our business graduates are successful in the job market and in their career aspirations. In the Daily Mail University Guide 2025, we are ranked 1st in the UK for Career on track, and 2nd for High-skilled job in Business Studies.

Flexible study options

After the first year of your BSc Business and Management (Entrepreneurship and Innovation) with Placement Year degree, you will have the option to transfer to any of our other specialist pathways:

Alternatively, you could transfer onto the more general BSc Business and Management where you’ll be offered a wide range of options in your second and final years – allowing you to tailor your learning to your individual interests.

We also offer two other variations of this course: BSc Business and Management (Entrepreneurship and Innovation), a three-year course without a Placement Year, and BSc Business and Management (Entrepreneurship and Innovation) with Study Year Abroad, a four-year course with a year studying overseas instead of on placement.

Placement Year in industry

In your third year, you’ll have the opportunity to gain valuable experience in a real-world setting with our Work Placement module.

We will support you to find and secure a placement that’s right for you.

As well as enriching your studies, an industry placement can be an excellent way to:

deepen your knowledge and develop new skills
build a network of industry contacts.

Overview

a solid foundation in business, marketing, and entrepreneurial finance
practical entrepreneurial techniques, including lean start-up, business model generation, and design thinking
hands-on experience in business development and sales
the ability to manage and direct yourself as an entrepreneur
the opportunity to create a business idea through the Entrepreneurial Project module.

international strategy
organisational behaviour
operations
data analytics
human resource management
accounting.

Choose BSc Business and Management (Entrepreneurship and Innovation) with Placement Year at Henley Business School

triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB)
we are ranked 1st for overall subject (for Business and Management in the Daily Mail University Guide 2025)
our business graduates are successful in the job market and in their career aspirations. In the Daily Mail University Guide 2025, we are ranked 1st in the UK for Career on track, and 2nd for High-skilled job in Business Studies.

Flexible study options

After the first year of your BSc Business and Management (Entrepreneurship and Innovation) with Placement Year degree, you will have the option to transfer to any of our other specialist pathways:

Placement Year in industry

In your third year, you’ll have the opportunity to gain valuable experience in a real-world setting with our Work Placement module.

We will support you to find and secure a placement that’s right for you.

As well as enriching your studies, an industry placement can be an excellent way to:

deepen your knowledge and develop new skills
build a network of industry contacts.

Entry requirements A Level ABB

Firm drop grade

Select Reading as your firm choice on UCAS and we'll guarantee you a place even if you don't quite meet your offer. For details, see our firm choice scheme.

Our typical offers are expressed in terms of A level, BTEC and International Baccalaureate requirements. However, we also accept many other qualifications.

Typical offer

ABB

If you are taking an EPQ

Extended Project Qualifications (EPQ): If you are taking an EPQ, you will receive two offers: our standard offer and an alternative offer of BCC in your A-level subjects on the condition that you achieve a B in your EPQ.

International Baccalaureate

32 points overall, including 4 in Maths and English at standard level

GCSE

Maths and English at grade B (5).

BTEC Extended Diploma

DDD

English language requirements

IELTS 6.5, with no component below 5.5

For information on other English language qualifications, please visit our international student pages.

Alternative entry requirements for international and EU students

For country specific entry requirements look at entry requirements by country.

International Foundation Programme

If you are an international or EU student and do not meet the requirements for direct entry to your chosen degree you can join the 澳门六合彩开奖记录’s International Foundation Programme. Successful completion of this 1 year programme guarantees you a place on your chosen undergraduate degree. English language requirements start as low as IELTS 4.5 depending on progression degree and start date.

Learn more about our International Foundation programme

Pre-sessional English language programme

If you need to improve your English language score you can take a pre-sessional English course prior to entry onto your degree.

Find out the English language requirements for our courses and our pre-sessional English programme

Compulsory modules

Management Debates: Ways of Thinking about Business

Examine key ideas and debates in business and management, including the intellectual foundations on which many well-known management frameworks are built. You'll consider business decisions from different academic perspectives and come to recognise the value of competing viewpoints.

Business in Practice: Markets, Marketing and Management

Explore the concepts that underpin markets, strategy, marketing, operations, organisational behaviour and entrepreneurship -- and gain an understanding of the inter-relationship between them. You'll examine key theories and frameworks, and apply them to current scenarios in the business world.

Business in Practice: Accounting for Managers

Explore how businesses use accounting information in reporting, internal decision-making and planning. You'll gain an understanding of management accounting and financial accounting, as well as the necessary foundation in accounting to allow you to specialise in your later studies.

Business in Practice: Data Analytics

Study key concepts in data analytics, including descriptive analytics and predictive analytics, and explore visualisation techniques for qualitatively summarising data. Topics will include: types of data, types of distributions (with an emphasis on the normal distribution), using parametric and non-parametric tests to analyse statistical differences, and regression models. You'll also gain experience in using GUI-based tools for analysing data.

Developing Professional Excellence

Develop the key skills and competencies to thrive in your studies and your career, including communication, business writing and time management skills. You'll also explore careers theories and gain practical skills that can help you with internships, placements or applications for graduate positions.

These are the modules that we currently offer for 2024/25 entry. They may be subject to change as we regularly review our module offerings to ensure they're informed by the latest research and teaching methods.

Please note that the University cannot guarantee that all optional modules will be available to all students who may wish to take them.

You can also register your details with us to receive information about your course of interest and study and life at the 澳门六合彩开奖记录.

Compulsory modules

Building competitive advantage: Business Strategy and Operations

Taught in two halves, the first half of this module introduces the concept of competitive advantage, why it's important, and how it can be achieved through business strategies. The second half of the module focuses on operations management: how an organisation manages its resources to create and deliver services and products. You'll gain insight into how different functions work together to develop and sustain competitive advantage.

Managing work and people: Organisational Behaviour and Human Resource Management

Examine the main concepts, principles and practices in the management of work and people in organisations. You'll explore the observable, practical elements of people management, as well as the underlying theories of organisational behaviour and management studies.

Social Responsibility in Action

Explore the principles of corporate social responsibility, including sustainability, diversity and ethical behaviour. You'll study the United Nations' 17 Sustainable Development Goals, including the "Principles for Responsible Management Education", and apply the knowledge you've gained during your studies to a real-world management problem.

Practice of Entrepreneurship

This module will introduce you to key concepts of business start-up as you identify and develop a new business opportunity and test your idea through ‘lean start-up' experiments. You’ll gain entrepreneurial management skills such as design thinking, business model creation, and entrepreneurial finance and marketing.

Sales and Business Development

Learn the characteristics of the sales channel as you explore sales through a practitioner-oriented view. You’ll consider different approaches and sales models, focussing on direct and online sales, and explore the modern concept of sales as a philosophy, culture, process and strategic business development role for companies.

Please note that the University cannot guarantee that all optional modules will be available to all students who may wish to take them.

You can also register your details with us to receive information about your course of interest and study and life at the 澳门六合彩开奖记录.

Work Placement module

Compulsory modules

Financing for Entrepreneurship

Become acquainted with the various forms of financing for entrepreneurship including debt, equity financing, non-for-profit and alternative financing. You will gain an in depth understanding of the entrepreneurial ecosystem approach and develop skills of cost-benefit analysis of a project and a financial appraisal of new ventures.

Developing Personal Leadership

Gain a comprehensive view on personal leadership development and learn how to plain your own leadership skills strategy. You’ll examine concepts, theories, and evidence needed to develop your understanding and competencies associated with leadership development and demonstrate contextual and self-awareness.

Applied Entrepreneurship

Working on your own unique business idea, you’ll learn the experienced realities of entrepreneurship and business start up. Whether setting up a company or developing a prototype product or service, you’ll develop practical skills that enable you to be effective in developing your venture and reflecting on personal and business performance.

Optional modules

Financial Statement Analysis

In this module, you’ll develop financial acumen through reading, evaluating and analysing real companies published financial statements as you consider key financial rations and performances. You’ll expand on oral communication skills as you plan and give a presentation that integrates your knowledge and creative ideas.

International Marketing

Gain an in depth understanding of the complexity and variety of factors playing a role in designing and implementing international marketing programmes. This module will stimulate your critical and independent thinking as you consider topics from theoretical and empirical perspectives and the implications for marketing operations of organisations trading across cultures.

Private Equity and Venture Capital

Become familiarised with private equity (PE) and venture capital (VC) fund raising and investment processes. You’ll develop an appreciation of the practical aspects of investing by PE and VC firms and understand the dynamics between venture capital investors and the entrepreneur.

Information Systems and Digital Business

Gain an in depth understanding of the structure and function of information processed and presented by IT systems in organisations. You’ll acquire the ability to plan and develop information system solutions to support digital transformation of organisations with the awareness of social and technological changes and advances.

The Dark Side of Marketing

Explore the conflicts, controversies and moral challenges in the world of marketing – and challenge the way you think about the subject. You'll examine the effects of marketing on consumers’ physical and mental well-being, as well as the alleged exploitation of vulnerable consumers. This module combines marketing with other subject areas, including science, nutrition and law.

Global Ethics for International Management

Develop your awareness of global approaches to ethics and gain a critical understanding of the key approaches to ethical theories from different cultures and national contexts. You’ll consider the global issues in relationships between business and society from different ethical perspectives relying on ethical theory and case study.

Corporate Strategy

Consider the corporate strategies of companies with a single primary line of business to the strategies of multi-business firms. You’ll consider choices related to corporate strategy such as those concerning diversification, vertical integration, acquisitions, and the allocation of resources. As you embark on this module, you’ll develop a sense of what strategists must do to improve firms long-run performance.

Project Management

In this hands-on module, you'll work on project-based group activities to develop a practical understanding of the tools and techniques used in project management. You'll also explore the core theories that underpin the project management process.

Advances in Digital Marketing

Cement your knowledge of digital marketing and learn its role in achieving business goals. You’ll learn how to consult organisations of different sizes on the most appropriate digital marketing approaches sing a range of skills and gain practical experience of digital platforms used to implement marketing strategies.

Intellectual Property Law

Gain an in-depth knowledge on the law of copyright, performers’ rights, trademarks and passing off. You’ll identify and explore rationales of intellectual property protection and learn to assess their practical, day-to-day implementation to understand the interface between legal rules and physical realities.

Company Law

Discover the fundamental principles of company law in England and Wales as you consider the formation, structure, operation and activities of companies. You’ll consider the regulation of companies and engage deeply with case law, legislation and legal reform.

IWP Language

Business Evolution

Examine time-dependent phenomena in business & management and learn how evolutionary processes can lead to radically different outcomes to those predicted by neoclassical economics. You will consider the impact of time-dependent business phenomena on firm survival, growth, domination, or extinction.

Communication and Persuasion in Business

Explore effective communication traits in both written and spoken forms. You’ll learn to present data persuasively and delve into rhetorical theory for critical analysis of various texts, including social media communications. You’ll create informative and persuasive documents and reflect upon your own use of language in the workplace and beyond.

Please note that the University cannot guarantee that all optional modules will be available to all students who may wish to take them.

You can also register your details with us to receive information about your course of interest and study and life at the 澳门六合彩开奖记录.

Fees

New UK/Republic of Ireland students: £9,535 per year for 2025/26 then fixed per year at this fee for the standard duration of your course.

New international students: 拢25,250 per year for 2025/26 then fixed per year at this fee for the standard duration of your course.

Tuition fees

To find out more about how the 澳门六合彩开奖记录 sets its tuition fees, see our fees and funding pages.

Placement year fees

If you spend a full year on placement, you will only pay 15% of your usual tuition fee for that year. For more information, please see our fees and funding pages or contact placements@reading.ac.uk.

Additional costs

Some courses will require additional payments for field trips and extra resources. You will also need to budget for your accommodation and living costs. See our information on living costs for more details.

Financial support for your studies

You may be eligible for a scholarship or bursary to help pay for your study. Students from the UK may also be eligible for a student loan to help cover these costs. See our fees and funding information for more information on what's available.

Careers

Careers for BSc Business and Management (Entrepreneurship and Innovation) with Placement Year graduates

Your degree in business and management will prepare you for a career in both the public and private sectors. The skills and knowledge you acquire will be applicable to, and provide a route into, many areas:

Accounting and professional services
Banking and investment banking
Consultancy
Finance
Human resources
IT
Marketing
Operations
General management.

Our business graduates are successful in the job market and in their career aspirations. In the Daily Mail University Guide 2025, we are ranked 1st in the UK for Career on track, and 2nd for High-skilled job in Business Studies.

澳门六合彩开奖记录