澳门六合彩开奖记录

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MM309 - Business Evolution

澳门六合彩开奖记录

MM309-Business Evolution

Module Provider: International Business and Strategy
Number of credits: 20 [10 ECTS credits]
Level:6
Terms in which taught: Spring term module
Pre-requisites:
Non-modular pre-requisites:
Co-requisites:
Modules excluded:
Current from: 2023/4

Module Convenor: Prof Peter Scott
Email: p.m.scott@henley.ac.uk

Type of module:

Summary module description:

This module examines time-dependent phenomena in business & management and explains how evolutionary processes can lead to radically different outcomes to those predicted by neoclassical economics. The module looks at various time-dependent business phenomena and their impacts on firm survival, growth, domination, or extinction. A combination of theoretical models, case-studies, and statistical data are used to explain the models and their explanatory and predictive value.听


Aims:

The module examines a variety of time-dependent models in business and management (first-mover advantages; managerial rigidity; disruptive innovation; 鈥淜odak problems,鈥 鈥渢he wheel of retailing鈥, etc.)听 and tests their salience and importance via detailed case-studies and other evidence. It thereby gives the students an insight into factors that are threats, and/or opportunities for firms and how to avoid the risk of product, industry, or business model decline or 鈥渞edundancy鈥.听


Assessable learning outcomes:

Students will be made aware of time-dependent models that predict outcomes differently from neoclassical economics.听



Students will be able to test these models, using firm and industry case-studies and evaluate their importance and generalisability.



Students will be able to critique standard neoclassical models of business using an evolutionary perspective.听


Additional outcomes:

Students will be able to critique real-world business phenomena, using both static and evolutionary theories. They will also be able to benefit from essay writing and case-study skills.


Outline content:

Indicative topics include:听听




  • business model inertia;听听

  • path dependence;听听

  • radical innovation;听听

  • the 鈥渨heel of retailing鈥 and similar evolutionary models;听

  • first mover advantages;听听

  • product cycles;听听

  • financialization and short-termism.听


Brief description of teaching and learning methods:

Lectures that will introduce the phenomenon, look at the dominant neoclassical economics models, then moving on to time-dependent models. The models will then to be tested using case-studies, statistical data, and other data, to see which models are most useful for explaining and predicting outcomes.听


Contact hours:
Autumn Spring Summer
Lectures 20
Seminars 4
Guided independent study:
听 听 Wider reading (independent) 20
听 听 Wider reading (directed) 50
听 听 Exam revision/preparation 6 27
听 听 Advance preparation for classes 20
听 听 Preparation for seminars 18
听 听 Essay preparation 30
听 听 Reflection 5
Total hours by term 0 173 27
Total hours for module 200

Summative Assessment Methods:
Method Percentage
Written exam 60
Written assignment including essay 40

Summative assessment- Examinations:

A two hour听 鈥渙pen book鈥澨 exam (choice of two questions out of six).听


Summative assessment- Coursework and in-class tests:

One 2,500 word essay to be submitted in teaching week 10 of the spring term.听


Formative assessment methods:

The seminars will provide opportunities for formative feedback, as will the essays.听


Penalties for late submission:

Standard penalties apply.


Assessment requirements for a pass:

A weighted mark of 40%.听


Reassessment arrangements:

By examination only. Re-examination for Finals takes place in August of the same year (students can choose two out of six questions).


Additional Costs (specified where applicable):

N/A


Last updated: 12 April 2023

THE INFORMATION CONTAINED IN THIS MODULE DESCRIPTION DOES NOT FORM ANY PART OF A STUDENT'S CONTRACT.

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